Acqua di Parma was presented with two key acknowledgements on Wednesday in the context of the closing ceremony of the International Perfume Academy Award.
The expert jury of the renowned event, whose 25th Edition took place at Società del Giardino in Milan, awarded “Best Made in Italy Fragrance” to Acqua Nobile Iris while Colonia Oud took home first place in the “Best Men’s Niche Fragrance” category.
Both awards, bestowed by Accademia Italiana del Profumo, an institution that has been promoting the historical, cultural, artistic, and social value of perfume since 1990, are representative of the distinctive values of Acqua di Parma. The Italian brand synonymous with top quality obtained through the meticulous selection of precious ingredients, the creation of excellent olfactory compositions, and a carefully designed image, according to the typical Italian savoir faire.
The celebration of Acqua Nobile Iris highlights the pivotal role of the Made-in-Italy approach in the Acqua di Parma universe, where each product is an expressions of a well-established Italian craftsmanship.
Acqua Nobile Iris is part of the Acque Nobili Eau de Toilette collection, alongside Acqua Nobile Magnolia and Acqua Nobile Jasmine. These fragrances are created with precious ingredients and boast a skilfully calibrated olfactory structure that evokes the fresh and bright atmosphere of the more noble Italian gardens. The beautifully clear crafted Art Deco bottle perfectly matches the collection’s concept.
Colonia OUD is a prime example of an eau de cologne that was able to successfully approach a demanding customer niche that value true luxury. The fragrance provides a new interpretation of the iconic Colonia Acqua di Parma through an unexpected combination of the typical citrus top and rare and extra-pure Agarwood oil, a symbol of intense and assertive elegance.
“It is a great honour for us to receive these acknowledgements from Accademia del Profumo, as well as an important stimulus to continue in our pursuit of excellence,” says Gabriella Scarpa, President of Acqua di Parma. “It also confirms the importance of valorizing the Made-in-Italy tradition, which has been at the core of our brand ever since its origin.”
THE OLFACTORY PYRAMIDS
Acqua Nobile Iris
The fragrance opens with the joyful citrus notes of mandarin, cedar, and grapefruit, immediately followed by bright neroli oil and violet leaves to enhance the green and fresh nuances of Iris pallida that – alongside orange blossom – create the precious heart of this fine fragrance.
A perfect bouquet that closes with soft vanilla and musk notes. The main ingredient of this fragrance is extremely precious and hard to come by: The production of 100 grams of Iris essence requires up to 100 kilograms of iris concrete, an ultra-thin powder obtained from the flower’s orris, dried for about six years, then crushed and distilled.
Discover Acqua Nobile Iris
The fragrance opens with the purest essences of bergamot of Calabria and orange, a unique reference to the long-standing tradition of Colonia.
This luminous start heralds a strongly assertive heart, where aromatic coriander blends with warm Amyris wood accents, developing through the magnetic notes of essential Agarwood oil. The fragrance continues with a surprising base, where the full and persistent character of sandal wood, the scent of leather and cedar wood, and patchouli meet clear and seducing musk notes, further valorizing the intense preciousness of Agarwood.
Discover Colonia OUD