Acqua di Parma was presented with two key acknowledgements on Wednesday in the context of the closing ceremony of the International Perfume Academy Award.
Acqua di Parma, a brand epitomizing the truest Italian lifestyle, and Maserati, the unrivalled luxury automotive icon, will partner again on occasion of the “Seven Notes World Tour”.
The unique notes of Colonia Acqua di Parma will thus match with the notes of the Maserati V8 engine in a unique tour in cooperation with Bowers & Wilkins.
The partnership with Maserati is a natural consequence of a philosophy based on shared values. Luxury intended as essential, understated elegance, a savoir faire that is typically made in Italy, the passion for true quality that stems from care for details, from precious materials, from a careful study of forms.
Two historical brands that boast a rich heritage, yet dive deep into modernity, and cooperate once again in a truly unprecedented and original way.